Salute to AMC

2Movie salutes AMC theater!
In a rare marketing ploy, the No. 2 U.S. movie theater chain, AMC
Entertainment, is offering a money-back guarantee for boxing picture
"Cinderella Man," hoping to boost interest in the struggling film amid a
record box-office slump. Advertisements offering on-the-spot refunds to
AMC patrons unhappy with the film began running June 24 in newspapers
and on the exhibitor's Web site . The ads, welcomed by the film's
distributor, Universal Pictures, say in part: "AMC believes Cinderella Man
is one of the finest motion pictures of the year!"

2Movie also believe that! It is a really wonderful movie but somehow got
unlucky. Its release date in the midst of 'Star Wars' and 'War of the
Worlds' and 'Batman Begins' did not help the film either. We believe, if
you like films, you will like 'Cinderella Man'. So, why don't you take a trip
down the street to AMC theater? There is no risk!
Our past Posting on Cinderella Man